[상위제약사] 마케팅PM (심혈관계 질환)
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[상위제약사] 마케팅PM (심혈관계 질환) | |||
마케팅ㆍ영업 | 대리~차장 |
상세정보
본문[KEY ACCOUNTABILITIES] 1. Marketing planning & implementation l Resource allocation: Products mix against targets, A&P allocation efficiency l Long-term franchise strategy and planning: portfolio growth, alliance/business partnership l Timely report the supervisor according to objectives mutually agreed upon from year-to-year. l Take a ownership of specific brand performance measures l Perform developmental project base such as secondary market research, data analysis and etc. l Conduct a variety of administrative functions such as medical legal mark-ups, material development, clinical study utilization & field force communication, all essential to the day to day operation of the brand 2. Key customer management : l Regular visit to target physicians l Provide physicians with updated highly scientific information on product & disease l Shape physicians’ view on the disease and establish need for product 3. Scientific program support l Develop key speakers to become strong advocates for the product & therapeutic class l Lead scientific initiatives to build clinical evident and implement medical programs l Search & provide updated articles on the product and develop key message l Deliver MR product training 4. Compliance l Responsible for compliance with all legal requirements of company policies and ensure strict compliance
[JOB-HOLDER REQUIREMENTS] ü 2~3 years of sales & 2~3 marketing experience : Must (5년 이상 Sales & MKTing 경력) ü Commercial experience of Diabetes mellitus / Cardiovascular field in pharmaceutical firm : preferred ü Intermediate English communication/Presentation skill ü High level communication skills ü Proven project management skill (in the planning and new business case) : Understanding of P&L analysis ü Creative and innovative approaches to problem solving ü Strategic orientation ü Pro-activity and willingness to initiative ü Ability to foster and manage productive biz relationship with external stakeholders |
담당컨설턴트
정종진 Jay Jung 상무 | |||
jayjung@future-cons.com | 010-8600-6935 |